Ulta announced the Gorgeous Hair Event for Fall 2016 will run from October 2nd through October 22nd, 2016. The event link has officially updated with online and in-store deals. This event dedicated to hair products includes every type of product imaginable from shampoo to styling and more. Twice a year, usually starting in May and October, Ulta has a 21-day sale where select brands or items are deeply discounted for one day only. This event also has specials that run throughout the event. The steals are highlighted in the upcoming catalog (which I have not received that yet) and the special event page.