Are expensive sheet masks really worth it? How do we know when to splurge and when to save? When it comes to sheet masks, you will not usually notice any long-term benefits from a single application. I’m not referring to the people who can afford to purchase them all the time. This is for those like me who see expensive ones as a luxury that we rarely or never splurge on. I get that the ingredients in the expensive masks typically cost more, so the brands have to charge more to make a profit. Is the benefit from a single expensive mask worth the opportunity cost of investing those beauty dollars elsewhere? Serums can produce long-term effects, so I would typically recommend investing in them and sticking to cheaper masks (unless you can comfortably afford both). Though I only purchase expensive sheet masks when I can get a deal, I wonder if I should stop. In this sheet mask review, I want to go over some of the things I noticed.

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