I track all Sephora offers, and this article covers all Sephora Sample Bags for 2018. Whenever Sephora releases a sample bag as a GWP, I will list it below. If I redeem any of these bags, I will write a separate article with a review and link the article next to the offer. Bags known to repeat each year get notated, and I will also note if the offer is a change from the previous year. This article tracks offers to note changes over time. These bags are available for all rewards members in the Beauty Insider program unless otherwise specified. Items are online only unless otherwise specified. Bags are in reverse chronological order.
The Holiday Sample Bags for customer appreciation launched on November 1st last year, so people got nervous when the Mystery Sample Bag launched on November 1st this year. That promotion is usually tied to Cyber Weekend. Sephora chose to flip the promotions for 2016, so the Sample Bag launched November 26th. Why the change? I’m guessing Sephora decided to release the Sample Bags after the VIB sale for 2016, so the people who usually choose between the sample bag and the discount will have an easier decision this year. It is also completely possible they got behind schedule in procuring and marketing the items for the bags. This switch up definitely threw me off, because I decided to pass on the mystery bag. I did pick up a Sample Bag though if you want to see a review on Bag #2 and the options in all four bags.