Sephora Sales Calendar 2020 With Promotions, GWP Offers, Deals, Promo Codes, Events, and More

Welcome to my official Sephora Sales Calendar 2020. You will learn much more than the Sephora Sale dates 2020 here. It is the master Sephora Schedule 2020 for all major Sales, Promotions, GWP offers, Deals, Promo Codes, Events, and More. As the events pop up, I will add them to this master calendar. At times, I learn about promotions in advance. Whenever that happens, I will share them below. By the end of the year, this calendar will be complete. To keep this as concise as possible, this timeline serves more as a guide map. Whenever I write a separate article to delve into more detail on the event or promotion, I will link it below. If a separate article does not exist, I will list the pertinent information in this one. This timeline shows that you do not always have to wait for a traditional sale to get a good deal. See Tips For Getting The Best Deal At Ulta for a deeper dive into Beauty Insider Rewards and how to maximize your deals.

Sephora VIB Sale 2020 Frequently Asked Questions

What is the Sephora VIB Sale?

This is what a lot of people call the discounts at Sephora even though Sephora has not referred to it in that way for many years. Some people also call it the Sephora Beauty Insider Sale or the Sephora VIB Rouge Sale, based on their rewards tier. This dates back to when Sephora only had two tiers. During the spring, Beauty Insiders were allowed to shop Chic Week (later renamed the Spring Bonus) for a lesser discount. In the Fall, only VIB members got to shop. Thus, it was referred to as the VIB Sale. Sephora dislikes when people refer to its events as sales and prefers to call them a “bonus.” I will post the official bonus names below and link the articles once the events are live. For the past few years, they’ve had the same names.

How often does Sephora have VIB Sales and When are the Sephora VIB Sales?

There are three Sephora sales a year for the VIB and Rouge rewards members and two for Beauty Insider members. The Spring Bonus usually takes place in April. A Summer Bonus, which only includes the VIB and Rouge tiers, usually takes place in August. In November, we get the Holiday Bonus. I will post the official sale dates and link the articles once the events are live.

What are the Sephora Sale Dates for 2020?

You can expect the official sales in April, August (for VIB and Rouge only), and November. As you can see from this calendar, there are a lot of times to save at Sephora.

How Much Can I Save During The Sephora Sale?

This is based on your Rewards Tier. Beauty Insider members save 10% off during the Spring and Holiday Bonus but are not included in the Summer Bonus. VIB members save 15% for all three events. Rouge members save 20% for all three events. Purchasing the items you use most during the sale is the best way to save money at Sephora.

Are the Sales the Only Time to Save Money At Sephora?

I’ve put together this calendar to show you a large number of opportunities to save money. Some of my favorites are the Sephora It’s Been a While Discounts 2019, the Sephora 2019 Holiday Hooray Promo Code, the Sephora Birthday Gift 2020, the Sephora Sale on Sale 2020, Sephora will probably come up with new promotions I am not even aware of yet as well. The other way to maximize Sephora savings is watch the sale section. Unless there are things you cannot wait on, see if the item you want will make it over there. Nothing is better than getting what you want than getting it for less. There are rumors that Sephora may change its rewards system to be more like Ulta’s later this year, but those are just rumors for now.

What Happened to the 2020 Sephora Point Multipliers?

Despite Sephora sale calendars 2020 from other sites that list an August promotion for 2x points for Beauty Insiders, 3x points for VIB members, and 4x points for Rouge members, I assure you that promotion has not taken place since 2017. It is highly unlikely it will magically reappear after a multi-year absence. That is why I build the calendar as I go and refer you to last year’s if you want a reference. I can tell you that the 2x points on skincare did take place in 2019, but did not happen in 2020. Between that and the press release I go over in What’s In Store For The Sephora Rewards Program, I think we might not get point multipliers this year. We did get some last year, but they cut off earlier than usual.

What are the new changes the Sephora Rewards Program 2020?

There have already been so many losses to the Sephora Rewards Program 2020 that I knew it needed an article of its own to document them. I wonder what’s going on. If Sephora isn’t about to have a massive overhaul to its Rewards program it might be handing customers over to competitors with all these cuts.

How Does Sephora Compare With Ulta?

The biggest Difference between Sephora and Ulta is in the Rewards Program. I go over that and everything else in my Sephora vs Ulta article. I shop at both stores an maintain the top tier at both, because each has promotions going on throughout the year. View the Ulta Calendar With Promotions, GWP Offers, Deals, Promo Codes, Events, and More if you want to see what’s going on over there.

Simple Sephora Sale Calendar 2020

If you want to see a simple calendar with only major promotions that will likely repeat, I have one in my How to Get the Best Deal at Sephora article. I do update that as events get added and removed, so it is still more current than sites that copy and paste theirs.

Sephora Sales Calendar 2019

My calendar covers every promotion (big or small), so it is a lot to go over. Many events run around the same time each year. I build the Sephora Sale Calendar as the year progresses to keep everything as up-to-date and user friendly as possible. Because of this, my Sephora Sale calendar covers more events, notates date changes, and shows when events get added or eliminated better than sites that copy and paste schedules from year to year. If you’re trying to get an idea of when the promotion you are looking for will repeat, click that link to view the calendar from last year. 

Sephora Sales Calendar 2020

Many of these promotions repeat all-year long. Events with descriptors get arranged on the calendar in reverse chronological order based on their first appearance. Subsequent offers only have a small title and date to keep the timeline accurate without adding too much text to the article. I build the Sephora Sale Calendar 2020 as the year progresses to keep everything as up-to-date and user friendly as possible. This is a timeline of all deals (past, present, and future). My Sephora Deals Page is the place to see only active and upcoming deals in one place. 

Sephora Birthday Gifts 2020

March Birthday Recipients, Choose your 2020 Birthday Gift from Milk Makeup, Sol de Janeiro, Briogeo, and Jo Malone. *Jo Malone is VIB and Rouge only. It is also online and Quarter One only. A new Gift will get announced Quarter Two.

Sephora Birthday Gifts 2020

February Birthday Recipients, Choose your 2020 Birthday Gift from Milk Makeup, Sol de Janeiro, Briogeo, and Jo Malone. *Jo Malone is VIB and Rouge only. It is also online and Quarter One only. A new Gift will get announced Quarter Two.

Update to the Sephora Rewards Program 2020

There have already been so many losses to the rewards program this year that I knew it needed an article of its own to document them. I wonder what’s going on. If Sephora isn’t about to have a massive overhaul to its Rewards program it might be handing customers over to competitors with all these cuts.

Sephora Rewards Bazaar 2020 (January 16th)
Sephora Rewards Bazaar 2020 (January 14th)

What Will the Sephora 2020 Rewards Program Look Like?

There are a lot of reasons I think the rumors that the point system at Sephora might change this year are true, and I go over all of them in this article. The most recent reason is the 2x points on skincare, which took place in 2019, is noticeably absent in 2020. 

Sephora Point Perks 50, 100, 250, 500, and 600 2020 (January 10th)

Sephora Sample Bags 2020

The first sample bag of the year went out on January 9th.

Sephora Rewards Bazaar 2020 (January 9th)
Sephora Rewards Bazaar 2020 (January 7th)

Sephora Point Perks 50, 100, 250, 500, and 60 2020

The first small set of point perks in the Rewards Bazaar were emailed out on January 3rd.

Sephora Beauty Insider Exclusive Sales, Deals, GWP, Promo Codes, and Promotions 2020

The first Beauty Insider promotion that impressed me released on January 2nd.

Sephora Rouge Exclusive Sales, Deals, GWP, Promo Codes, and Promotions 2020

The first $100 Rouge reward of the year released on January 2nd. I’m sure more will release throughout the year, but I will not check for them.

Sephora Rewards Bazaar 2020

The first large point perk of 2020 came to the Rewards Bazaar on January 2nd. If Sephora is changing its reward system as predicted, it is happening later in the year.

Sephora VIB Exclusive Sales, Deals, GWP, Promo Codes, and Promotions 2020

The first official VIB perk is the fourth choice of the 2020 Sephora Birthday Gift, which was released on January 1st For quarter 1. It is Jo Malone.

Sephora Birthday Gifts 2020

January Birthday Recipients, Choose your 2020 Birthday Gift from Milk Makeup, Sol de Janeiro, Briogeo, and Jo Malone. *Jo Malone is VIB and Rouge only. It is also online and Quarter One only. A new Gift will get announced Quarter Two.

Sephora Sale on Sale 2019/2020

The event will run from 12/21/19 through 01/01/20. VIB and Rouge members get first access. This event gives 20% off everything in the sale section.

Promotions We Missed in 2020

There were some promotions in 2018 that were absent in 2019. If that happens again from 2019 to 2020, I will note them here.

2x Points for Skincare was not offered in 2020. It was offered 2019. This furthers my theory that the point system could be changing, but it could be another perk we are losing.

*Rumors are still circulating that Sephora is moving to a points for value based system, like the one Ulta has.

The option for VIB and Rouge members to redeem 250 points in place of a birthday gift is going away in 2020.

Unlimited makeovers for Rouge went away in 2020.

Rewards point expiration went from 18 months to 12 months in 2020

Thanks to tahahaha13 on reddit, we know the Tier Celebration Gifts for VIB and Rouge members were eliminated for 2020.

Sephora.com, Inc.

Sephora has a lot of promotions each year. What are your thoughts on this 2020 Sephora Sales Calendar? Let me know below. Sephora does not inform any Beauty Insider of all promotions. It does list a great deal of them on its Beauty Offers page, but I list some it does not on my Sephora Deals Page. Between the ones it lists and the ones I list, you can catch most of them. Subscribe to emails to get targeted offers. If you’re spending over $25 online, there is always a promo code that you can apply. Most major events run on a set schedule, which is why I track them. See all Sephora articles. Read Tips For Getting the Best Deal When Shopping Sephora. View my main page for the guide map to the site and deeper deal exploration.

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Deal or No Deal? What do you think? *Comments are moderated, so I review them before they post.

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