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16 Days of Deals Replaced 25 Days of Minis at Sephora for 2018

See all 2019 Sephora Promotions, Sales, GWP, Deals, Promo Codes, and Events.


Every year, Sephora has a holiday countdown featuring an assortment of surprise minis. It is called the 16 Days of Deals this year. Prior to 2018, this countdown event included 25 days of minis. It has adjusted to 16 days for this year. While it is too soon to say if we will see 16 again next year or return to 25, I am guessing we will see the event in one form or another in 2019.

This promotion is akin to an advent calendar where Sephora releases a new deluxe sample for the promotion everyday. Beauty Insider members can use the promo code to select the mini they want the most. It will start with one mini on December 5th and end with the 16th mini on the 20th. Minis are available the day they release and while supplies last. More popular minis will run out-of-stock quickly, but there is always a handful of options left by Christmas Day when the final mini of this promotion releases. Expect some minis to stay in stock until after the new year, because the promo code will work until all inventory is gone. Each mini is available with a $25 purchase. There are some people who know how to look into Sephora’s system to see what is coming in advance. I do not know how to do that, so I will only post the minis after Sephora shares them. This article is for tracking, not spoiling promotions. That said, I will make some guesses based on the clues and remove my guesses as the actual items get announced.

16 Days of Deals

Use promo code MERRY16 to redeem a free mini with a $25 purchase. New options released daily from 12/05/18-12/20/18 and are available while supplies last.

Wednesday, December 5th – Day 1

Becca Hydra-Mist Set & Refresh Powder

Nudestix Intense Matte Lip + Cheek Pencil in Raven

Anyone spending $35 can receive two minis with the code TWOFORYOU. Valid Day One (12/05/18) only. It went down the day 12/06/18 started. *An offer to redeem multiple minis pops up on any day that advertises multiple gifts.

Thursday, December 6th – Day 2

Kiehl’s Glow Formula Skin Hydrator

Friday, December 7th – Day 3

Lancome L’ABSOLU ROUGE

Saturday, December 8th – Day 4

Sunday Riley C.E.O. Rapid Flash Brightening Serum

Sunday, December 9th – Day 5

Origins High-Potency Night-a-Mins™ Resurfacing Cream with Fruit-Derived AHAs

drybar Detox Dry Shampoo

Clinique Pop Splash™ Lip Gloss

Bobbi Brown Primer Plus Radiance SPF 35

Use code PICKTHREE to select three minis with a $50 purchase. Valid Day Five (12/09/18) only.

Monday, December 10th – Day 6

First Aid Beauty Hello FAB Coconut Skin Smoothie Priming Moisturizer

Tuesday, December 11th -Day 7

Atelier Cologne Vanille Insensée Cologne Absolue Pure Perfume

Wednesday, December 12th – Day 8

beautyblender Bounce™ Liquid Whip Long Wear Foundation

Thursday, December 13th – Day 9

Lancome DÉFINICILS – High Definition Mascara

Bumble and bumble Bb. Pret-a-Powder Tres Invisible Dry Shampoo with French Pink Clay

MOROCCANOIL Night Body Serum

Commodity Gold

Use code PICKTHREE to select three minis with a $50 purchase. Valid Day Nine (12/13/18) only.

Friday, December 14th – Day 10

fresh Umbrian Clay Pore Purifying Face Mask

Saturday, December 15th -Day 11

LANEIGE Water Sleeping Mask

philosophy Purity Made Simple Ultra-Light Moisturizer

Anyone spending $35 can receive two minis with the code TWOFORYOU. Valid Day Eleven (12/15/18) only.

Sunday, December 16th – Day 12

OUAI Volume Spray

Monday, December 17th – Day 13

Benefit Cosmetics They’re Real! Lengthening & Volumizing Mascara

Tuesday, December 18th – Day 14

ORIGINS GinZing™ Refreshing Scrub Cleanser

ORIGINS Original Skin™ Retexturizing Mask with Rose Clay

Anyone spending $35 can receive two minis with the code TWOFORYOU. Valid Day Fourteen (12/18/18) only.

Wednesday, December 19th – Day 15

boscia Exfoliating Peel Gel

Korres Greek Yoghurt Foaming Cream Cleanser

Tory Burch Bel Azur

SHISEIDO Benefiance WrinkleResist24 Intensive Eye Contour Cream

Thursday, December 20th – Day 16

JO MALONE English Pear & Freesia Cologne



In 2017, the promotion was 25DELIGHTS, which included 25 days of surprising delights.

In 2016, the promotion was 25MINIS, which included 25 days of minis.

This program goes back farther and even has times when it was 26 days, but you get the point. It is usually 25 days making this year an adjustment to the promotion.

Sephora.com, Inc.

What are your thoughts on the Sephora 16 Days of Deals? Let me know below. Sephora does not inform any Beauty Insider of all promotions. It does list a great deal of them on its Beauty Offers page, but I list some it does not on my Sephora Deals Page. Between the ones it lists and the ones I list, you can catch most of them. Subscribe to emails to get targeted offers. If you’re spending over $25 online, there is always a promo code that you can apply. Most major events run on a set schedule, which is why I track them. See all Sephora articles. Read Tips For Getting the Best Deal When Shopping Sephora. View my main page for the guide map to the site and deeper deal exploration.

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This entry was posted on November 29, 2018 by in Advent Promo and tagged .
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