It’s after midnight Central time, which means Ulta’s latest offer is live. There is a 10x points event today, March 2nd through Sunday, March 5th. This is the second mini 10x points promotion in UltaMate Rewards History. The main event takes place once a year on the 3rd or 4th Monday of the August, and it only lasts one day. These mini events, like the first one we ever saw in November 2017, span over more than one day. Since the Diamond Rewards program did not officially launch until January 16th of this year, it is the first time Diamond members get to partake in a 10x points event. All products in this promotion are available to all members. See all 10x points events for 2018.
Diamond and Platinum members get 10x points. That means there is no difference between the Diamond and Platinum members for this offer (unless the Diamond members got a perk I am unsure of). As a Platinum member, I will not get notified of all Diamond perks. I am listing this event in the Platinum Perks article. If anyone knows of anything Diamond members got that Platinum members did not, let me know. I can list them in the Diamond Perks article.
Regular UltaMate members get 5x points on all the same items.
All 5x points multipliers get tracked so this offer will appear there as well.
This promotion requires activation. Activate this offer from your rewards section online or from the email Ulta sent (after this article went up).
There are 47 items included in this 10x points Beauty Stars event. That is 7 less products than the November 2017 event and 125 less than the 172 top rated products that bounced onto the front page earlier today. The BH Cosmetics Carli Bybel Deluxe Edition 21 Color Eyeshadow & Highlighter Palette is an item I purchased in the November event that is available again this time. Three of the other items I purchased in the November 2017 event were in the 125 top rated items that did not pop into this event, Makeup Revolution New-Trals vs. Neutrals Eyeshadow Palette, NYX Face and Body Glitter, and tarte Amazonian Clay 12 Hour Blush. I have not tried the Carli Bybel palette so I cannot offer a review.
From this group of 15, I love the Urban Decay All Nighter Long-Lasting Makeup Setting Spray, the Tree Hut Shea Sugar Scrub, the Stila Magnificent Metals Glitter & Glow Liquid Eyeshadow, the Buxom Full-On Lip Polish, and the Estee Lauder Double Wear Stay-in-Place Makeup. Of course there are others that I like and some that I still need to try. There are a few already in my collection that I have not tried yet, like the NARS concealer, the It Cosmetics cream, and the Gucci perfume. Nothing I dislike is in this group.
From this group of 16, I love the Lancome Teint Idole Ultra Liquid 24H Longwear SPF 15 Foundation, the Benefit Cosmetics Goof Proof Brow Pencil Easy Shape & Fill, the MAC Prep + Prime Fix+, and the First Aid Beauty Ultra Repair Cream. Of course there are others that I like and some that I still need to try. There are a few already in my collection that I have not tried yet like the Dose of Colors Liquid Lip, the Too Faced primer, the BH palette (as mentioned above), the Physicians Formula Bronzer, the Real Techniques sponge, the Jaclyn Hill Morphe palette, the Clinique balm, and the Clinique lotion. Nothing I dislike is in this group.
From this group of 16, I love the CeraVe Moisturizing Cream, and the Kenra Platinum Blow-Dry Spray. Of course there are others that I like and some that I still need to try. There are a few already in my collection that I have not tried yet like the No7 serum, the Not Your Mother’s, the Pureology, the DevaCurl, the Sexy Hair, and the Eva NYC. I used to dislike Prada Candy and while I cannot say I love it, I have grown to appreciate the sweet scent in specific circumstances.
The free shipping minimum will be $35 from 03/04/18 through 03/11/18.
What are your thoughts on this 10x points event? Let me know below. Targeted Offers are exclusive to UltaMate Rewards Members, so I do recommend joining. Whenever there is an exclusive or unique Ulta Beauty offer, I will note that above. An advanced breakdown on Earning and Redeeming Points can help you maximize the UltaMate Rewards Program. Coupons are almost always available. I go over all types of Ulta coupons and track 20% off prestige coupons. Remember to check my Ulta Deals page before placing an online order for possible exclusives and advice. There are always general and brand specific offers I do not list, so check the GWP section of the Ulta site as well. Ulta encourages deal stacking. Most major events run on a schedule, and I track each one. Read Tips For Getting the Best Deal at Ulta. See all Ulta articles. View my main page for the guide map to the site and deeper deal exploration.
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