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The Ulta 2016 Birthday Gift Changes Each Quarter

See the Ulta Birthday Gifts 2020 article

New birthday gifts are available every quarter at Ulta in 2016. Remember to check all birthday offers before your birthday arrives, because many retailers have great offers. Every quarter when the next gift announces, I will update this (and the main post). If you have not joined the UltaMate Rewards Program yet, join before your birthday to receive your free gift. Joining with a referral link will also give you $10 off your fist purchase.

Platinum members receive a $10 coupon on their actual birthday (in addition to the standard gift), which is good toward anything without a purchase minimum. This coupon is valid in store or online. It will work once in store AND once online, because the codes are different. If you have questions about any Ulta Coupon, I go over all types. You will not pay anything in-store if your purchase is $10 or less. There is a free shipping minimum (usually $50 but it does lower at times to $35 or even $25) for online purchases, so only order online if you’re going over it. Shopping in store is the only way to redeem the standard and Platinum gifts at the same time.

All members get 2x points on every purchase the entire month of their birth. Yes, this offer combines with others. There is a simple breakdown of how points multiply on my Ulta Page, which also covers everything there is to know at the UltaMate program and shopping at Ulta. It is not as simple as adding them together, because base points and the Platinum bonus never multiply. The easiest way to look at this is you get a bonus point for your birthday, because the first point is something you’d get anyway.

There is no purchase required to receive a birthday gift, but it must be picked up in person. It cannot be added online, so the product links below are to view what you will receive if you pick it up in person. Adding the item from the link will not deduct the cost. Ulta mails a coupon (required for redemption) on your actual birthday, and it is good for 30 days afterward. The coupon will list the gift you are eligible for. If your birthday falls on the cusp of another gift, it is up to the store whether they will allow a substitute. My redemption period extends into the second quarter, and I wish I would have waited to see if I could get a Quarter Two gift last year. All gifts are not created equally. The eyeshadow palette I received for 2015 was average at best.

Ulta 2016 Birthday Gift

If your birthday lands in the fourth quarter (October, November, December), your gift will also be a full-size 0.05oz Urban Decay Eyeshadow in Midnight Cowboy. *Ulta sells the product in this size for $19. This was the third quarter gift as well, but Ulta decided to repeat it instead of offering a new one for the quarter. That brings hope to those born in the first half of the year that we will get a full-sized gift from a prestige brand.


If your birthday lands in the third quarter (July, August, or September), your gift is a full-size 0.05oz Urban Decay Eyeshadow in Midnight Cowboy. *Ulta sells the product in this size for $19.

Ulta Birthday Gift July through September

If your birthday lands in the second quarter (April, May, or June), your gift is a 3.4oz Sexy Hair Big Sexy Hair Spray & Play Volumizing Hair Spray. *Ulta does not sell the product in this size (a much smaller 1.5oz sample size retails for $7).

Screen Shot 2016-04-17 at 8.44.25 PM

If your birthday lands in the first quarter (January, February, or March), your gift is a 0.1oz Benefit Roller Lash. *Ulta does not sell the product in this size (a bigger 0.14oz sample size retails for $12).

Ulta Birthday Gift 2016

This is the quarter my birthday fell in, so I picked up my Roller Lash Sample. I used my $10 Platinum coupon to purchase a Stila Smudge Stick in Lionfish. It was the 03/31/16 21 Days of Beauty steal ($22-$11), so it only cost me $1 after this took $10 off.

Ulta Birthday Gift 2016 Roller Lash 3

Happy Birthday! Targeted Offers are exclusive to UltaMate Members, so I do recommend joining. New members get $10 of their first purchase with a referral. I will continue to post offers I am aware of, so no worries if you happen upon this post after the offers above expire. If you have questions about any Ulta Coupon, I go over all types. Remember to check all Ulta offers before placing an online order, because there are always general or brand specific offers that are not targeted. Deal stacking is not only allowed, it’s encouraged. See all Ulta articles. Read Tips For Getting the Best Deal at Ulta. View my main page for the guide map to the site and deeper deal exploration.

Disclosure: Affiliate and Referral Links

notcreative View All

I'm Kimberly. Shopping is always more fun when I've found the best deal available, so I am always on the hunt. My father instilled that in me, and I love that I carry a piece of him. Sometimes, my husband and sons (12 and 7) let me shop for them, too. They do not use as many beauty products as I do. We can all benefit from nice products, even though their routine ends with moisturizer. That is when I can convince my 12-year-old to apply it.

27 thoughts on “The Ulta 2016 Birthday Gift Changes Each Quarter Leave a comment

  1. I did not receive my email for a free birthday gift for first part of April 2016

  2. The email should arrive on your actual birthday and is good for 30 days afterward. Check your spam and junk folders to see if it filtered away from your inbox. If your birthday was less than 30 days ago, you are still eligible to pick up your gift. Call or email Ulta. They should be able to assist you in getting a replacement voucher.

  3. Ooh a mini version of $12 full-sized hair spray; don’t break your piggy bank Ulta, I’d hate to feel appreciated. Lame.

  4. The full-size (10oz) is actually $17.95, but I agree that I would not want this gift. The purpose of the gifts is to help us sample things we may love and eventually buy. I rarely use hair-spray, so I would not consider purchasing an expensive one. For someone who loves hair spray, this could be awesome. Then again, I received mascara in 2014 and 2016 and have more mascara than I could ever use. I am looking forward to seeing if 2017 brings something other than mascara.

  5. I didn’t know Ulta did birthday gifts too! I’ve been signed up for Sephora’s for years, and it’s always a fun extra to get. I signed up using your referral code, and no extra $10 off, though 😕

  6. Only Platinum members get a $10 off coupon for their birthday. To qualify for Platinum status, you had to spend $400 in 2015, which maintains status through 2016. They raised it to $450 for 2016, so anyone who spends that amount will be Platinum through 2017. Happy Birthday!

  7. Oh, not my birthday yet😉 I was just referring to the $10 off your first purchase for signing up through a referral link. But, from looking around it seems like they might not be doing referrals anymore?

  8. It should still work. I just tested it and saw the following message pop up: While I cannot say why it messed up, there are a number of possibilities. The link does not have a cookie, so if you navigated away before signing up, it would not work. Referral links give $10 to the person using it and the person offering it, which I explain in my Ulta Coupons article. I have not received a $10 offer recently either, so it did not work on either side. If you contact Ulta and explain you signed up using a link but did not get the offer, they should be able to help in some way. Whatever they offer will be at the discretion of the agent, but I assume they will treat you well.

  9. Hmm…I’m not sure what happened then. I was wondering why it didn’t mention anything about the referral or coupon when I clicked through the link (I do a lot of referral links as well). I’ll contact them and see if they can help.

  10. (You don’t need to approve this one or the last comment) I contacted them to see if they can so anything about it. Thanks for the referral – regardless, I didn’t know about their program and all the other benefits are great too!

  11. It is hard to say what happened, but if you signed up expecting an offer and did not get it, I hope Ulta made it right for you.

  12. I wish they would give some options on the gift. I NEVER use eye shadow, so it’s a lame gift from my perspective. I would have much preferred the mascara.

  13. I would have preferred the eyeshadow over the mascara (the one I got), so I totally get it. If you are Platinum, you can spend the $10 coupon on anything, but the main gift has no option to choose. Sephora lets you choose between makeup (Marc Jacobs) and skincare (Fresh), so make sure you pick up that gift. It is also free (to all Beauty Insiders) if you pick it up in person. You have to purchase something to get it online.

  14. I’m signing up for my daughter & her birthday is tomorrow. She is going to use my email

  15. Happy Birthday to your daughter! If the coupon does not arrive tomorrow (because you signed up last-minute), make sure you call Ulta sometime in the next 30 days.

  16. The gift releases each quarter, so the December gift should be known around October 1st. There is a rumor the quarter four gift will be the same as the quarter three gift, but I am not sure I believe it. Until October, no one will know for sure.

  17. I signed up for these a few years ago while i was in college. Really enjoyed it. However the last two years i haven’t received my coupon. Not in the mail, not in email. Called this year to see what the problem was. The first person i talked to was very pleasant and said she was resending it to my email and that it’d be there in 5 min. But it never arrived. The following day i called back and the person i talked to said the reason i hadn’t received it was because i hadn’t made a purchase in the last year. (I dont purchase makeup very often because i dont wear it everyday. But that doesnt mean when i do that i dont get it from Ulta. I am a member. I do shop there when i need makeup.) Since when is this a condition to get your bday gift??!

  18. I’ve heard that you have to make a purchase within the past year to qualify, but I’ve also heard it is not strictly withheld. I started shopping at Ulta in 2004 and took a long break. During my break, I never redeemed the birthday gift, so I have no personal experience with this. It seems like the first CS agent offered to help you before the second said no. The second probably should have honored what the first said and sent the offer. Unless there is some physical hold up in the computer, I would give you the gift if I worked there. What better way to get you shopping with them again. Happy belated birthday. Sorry your experience with this was not better.

  19. I totally just received both products yesterday. Hair Spray and the Urban Decay eyeshadow

  20. That’s awesome. The hairspray was the quarter two gift. I’d guess you charmed the Ulta associate, and s/he threw it in as a bonus. Happy Birthday!

  21. I think they are not good at planning the right number, especially with the better gifts. The least they could do is offer them online as well, like Sephora does. That way, you can pick up online if they’re out-of-stock in store or vice versa. Something tells me the Quarter One gift for 2017 will stay in stock. Ulta put a Benefit Porefessional foil in almost every online order I placed in 2016. That reminds me that I forgot to make my Porefessional/Smashbox primer garland. I will do that for Christmas in 2017.

  22. I’m not so sure about using the different codes online and in store. The first time I tried this, the sales rep typed in my 20% prestige coupon instead of scanning it. I tried to use the code online later that day and it said something to the effect that the offer was already used. It screwed up my online purchase plan. I think they are on to us!

  23. Someone else mentioned that recently, so it is possible they changed it. I have not confirmed it (as I have taken a long break for my grief), but it is likely true when multiple people report it.

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